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Gift Cards at the Center of Holiday Spending: What to Expect in 2025

Gift Cards at the Center of Holiday Spending: What to Expect in 2025

The holiday season has always been a mix of tradition, joy, and economic realities. For 2025, US consumers are signaling a holiday season shaped by value-driven decisions, rising costs, and evolving shopping behaviors.

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Shifting Consumer Behavior: Loyalty, Personalization, and the Next Frontier of Retail

Shifting Consumer Behavior: Loyalty, Personalization, and the Next Frontier of Retail

Consumer behavior is evolving at a rapid pace, reshaping how brands, retailers, and e-commerce players engage their audiences.

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Pickleball Apparel & Equipment: A Consumer Growth Story for Investors

Pickleball Apparel & Equipment: A Consumer Growth Story for Investors

The pickleball phenomenon has grown from backyard pastime to mainstream global sport in less than a decade, sparking rapid growth across apparel and equipment markets.

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Small is the New Strategic

Small is the New Strategic

The consumer market has experienced dramatic shifts in mergers and acquisitions (M&A) activity over the last decade.

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The Smartphone is Eating Retail

The Smartphone is Eating Retail

Why Winning in 2025 Means Mastering Mobile—Without Abandoning Desktop or In-Store

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The Consumer Tech $1.3 Trillion Play

The Consumer Tech $1.3 Trillion Play

Where Consumer Tech Growth Will Actually Happen.

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The Continued Rise of eCommerce in U.S. Retail Sales: Trends Through 2025

The Continued Rise of eCommerce in U.S. Retail Sales: Trends Through 2025

The evolution of eCommerce in the United States has been one of the most significant transformations in modern retail.

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Why Consumer Sentiment Is Dropping—and What It Means for Spending

Why Consumer Sentiment Is Dropping—and What It Means for Spending

For the average American, economic data might feel far removed from daily life.

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Consumers Lean Local Over Global: A New Era of Purchase Priorities

Consumers Lean Local Over Global: A New Era of Purchase Priorities

In recent years, consumer sentiment has been gradually shifting away from multinational giants toward homegrown, locally owned brands.

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Online Used-Car Sales Hit Stratospheric Growth

Online Used-Car Sales Hit Stratospheric Growth

The shift toward buying used cars online isn’t just a consumer convenience trend—it’s a structural transformation of the auto market.

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The Behavioral Economics of Personalization: Why Tailoring Experiences Is No Longer Optional

The Behavioral Economics of Personalization: Why Tailoring Experiences Is No Longer Optional

In today’s hyper-competitive economy, consumer attention is the most precious—and fleeting—commodity.

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The Future of E-commerce Payments: Embracing Digital Wallets, Flexibility, and Regional Nuances

The Future of E-commerce Payments: Embracing Digital Wallets, Flexibility, and Regional Nuances

The global e-commerce payment landscape is evolving rapidly, driven by shifting consumer preferences, technological innovation, and regional market dynamics.